I advanced on the Isabel Bader theatre for the three days of Idea City with a spring in my step. It's that feeling that school's out, but the professor is still in -- a holiday for the brain.
And met some great people, started some great conversations. My brain was pumped and ready to rock and roll.
This morning's sessions were about the macro of our world -- physics and astronomy. Dr. Lawrence Krauss, author of the book The Physics of Star Trek, did a fantastic job of explaining the expansion of the universe. He was clear, energetic, lively and on time.
So even though we started half an hour late, he more than made up for it.
Unfortunately, when we became close to an hour behind schedule, the audience got restless. We were looking at bad PowerPoint slides. We wanted our coffee. People started actually leaving and coming back in with coffee, making a lot of noise. Someone behind me went for snacks in their bag. I'm now out here blogging, even though there is a nice trio performing, because it's 12:10 pm and we still haven't had our break.
I think there's a tie-in to ccustomer experience somewhere. It might be about respecting your customers' human needs for a bathroom break and a coffee, and not always putting your own agenda first. Because it doesn't matter how important your message is if no-one is listening.
