There's a McDonald's in Rosemont Illinois, that has the current era version of a jukebox available to customers. Plus, it's apparently the cleanest McD anyone has ever seen. This all according to McChronicles, a blog about McDonald's written from the customer viewpoint.
These folks clearly love McDonald's, and are horror-stricken when standards fall. Witness this post about people pawing through the straw dispenser. There's also some thoughtful commentary about the vegetarian option (are these McChroniclers really qual researchers in disguise??) and what it takes to change customer perceptions.
I did not know that McD has a corporate blog related to social responsibility, but I found out at McChronicles.
And I was not aware of McD's standing offer to give them feedback, which is here. And unlike most of these forms, this one makes sense, and provides a great big space for commentary, as well as not asking you to classify your feedback or other irritating stuff. Just tell us who you are and what you want to tell us.
Turns out that McD's is now offering an Arch card, a reloadable store payment card. That's the arch card up there in the picture. And what a good idea that is, even if it did take a while.
Continued browsing turned up a list of other McDonald's fanatics, like McKroes McPictures Blog where you can see pictures of McD's all over the world, and McDone Media, which posts news and photos of McD's around the world.
Now that's a brand. And whatever you may think about McDonald's recent history or future prospects, you have to admire the power in that kind of customer connection.
References:
Tip of the hat to Glenn Ross at www.allbusiness.com for the lead
