On how to get your customers to change their behavior

Behavior change is not easy.  Just ask anyone who's ever tried to diet, stop smoking, stop drinking, exercise more or stay on top of their to-do list.  That's why we have 12 step programs, personal coaches, and the whole self-help industry.
So if you really want to doom your new product to failure, introduce something that requires a real change in behavior.  It may work, provided it solves a BIG problem for your customers.  Even that takes time.
Look at the 10 year plus adoption cycle for ATM machines.   
Our take:
Leverage existing behavior patterns wherever you can. You'll add years to your life.